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Number of bottles of Pol Roger Champagne Winston Churchill drank in his lifetime according to Churchill himself. For anyone keeping score, that’s over a bottle and a half a day for his entire adult life. As an homage to Sir Winston Churchill’s patronage, Champagne Pol Roger named their Prestige Cuvée after him. Cuvée Sir Winston Churchill is made only in the best vintages and spends an average of 10 years aging on yeast lees.

Taste and Flavor are the same thing.

Answer: False.

Although we sometimes use the terms taste and flavor interchangeably, taste is different from flavor. The world of taste encompasses just five concepts: sweetness, sourness, saltiness, bitterness, and umami. (A possible sixth taste—kokumi—has also been identified.) Wine can possess any of these five tastes, including saltiness, although there’s only a miniscule amount of actual salt—sodium chloride—in wine.

Flavor, as distinguished from taste, is a larger cognitive concept. Flavor is comprised of taste plus aroma, appearance, mouthfeel, and even sound. Certain colors, for example, are associated with certain flavors (it’s well documented that red correlates with sweetness; why else would the can of a famous cola be red?). And sensory scientists attribute some of the flavor of Champagne to its wonderful breathy sound.

Brainy Bon Appetit

In the Good-to-Know-I-Guess Department, we’ve just learned that you can buy canned brains on Amazon (From Books to Brains, an amazing corporate success story!). And why would one need brains other than the ones inside… Continue reading

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