Nose Job

The Portuguese company Amorim—the leading supplier of cork stoppers in the world—has just come up with what we hesitate to call an innovation: scratch and sniff closures (yeah, no kidding). Part of the company’s new “Top Series,” the scratch/sniffer is supposed to expand consumers’ sensory experiences. The top of the closure is coated with a special varnish impregnated with micro capsules of a fragrance that is released when the surface is scratched. A transparent film laid over the top prevents the surface from being scratched accidentally. Ah, can we just smell the wine, please?

Canned Wine

“In our case, patience is in our DNA. The wine world is a business where the results you expect to see are not in a few years but in a generation.”

—Albiera Antinori
As quoted in Wine Enthusiast, upon becoming the 26th generation (and first woman) CEO to lead the Antinori wine empire, until now headed by her famous father Piero. The Antinori wine company began in Tuscany in 1385.

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