Hi, Karen. Could you shed some light on “Conjunctive Labeling”? The world of wine labels is so daunting, and I’ve heard this terminology used quite a bit lately. Thanks so much. —Joseph D. (Newark, NJ)
Hi, Joseph. Conjunctive labeling is a type of labeling whereby a small appellation within a large appellation must also list the large appellation on the label. In some regions, conjunctive labeling is mandated by law. In Napa Valley, for example, small appellations such as Stags Leap District and Oakville must also add the words “Napa Valley” to the label. The intent of conjunctive labeling is to guard against small appellations becoming more prominent than the region within which they lie. By comparison, there is no conjunctive labeling law in Bordeaux. Indeed, no First Growth Bordeaux has the word “Bordeaux” on its front label.