Price (in $U.S.) per bottle of the holiday-themed Hallmark Channel Wines launched earlier this year. The wines are marketed to fans of “Countdown to Christmas,” the network’s highly profitable annual two-month long holiday movie marathon. “Jingle” Cabernet Sauvignon and “Joy” Sauvignon Blanc join other “Countdown to Christmas” products such as blankets, socks and mugs. The wines are made by Wines that Rock, also responsible for Fifty Shades of Grey and The Bachelor wines.